부로바시계 Bulova 130년 전통의 Bulova는 1875년 시계산업이 탄생한 유럽 합스부르쿠 왕가 지역 출신의 230세 청년 Joseph Bulova가 조그마한 Jewelry Store를 뉴욕에 설립하면서 시작하였다. Bulova라는 브랜드는 이제 전 세계인들에게 스위스 전통 장인정신과 새로운 세계에 대한 혁신적인 도전이라는 이미지로 각인되어 있다.
Founded in 1875, The Bulova Corporation is headquartered in New York and is part of the American-owned and operated Loews Corporation.
The Bulova Story
The realization of a great American dream began in 1875 when Joseph Bulova, a 23-year-old immigrant from Bohemia, opened a small jewelry store on Maiden Lane in New York City. This modest enterprise was to evolve into one of today's preeminent watch and clock companies. In 1911, Bulova began manufacturing boudoir and desk clocks, along with fine pocket watches, which he made and sold in unprecedented numbers. During World War I, wristwatches were issued in the military for their greater convenience. Returning veterans brought home the new fashion--and a new market emerged. Bulova already had sufficient production facilities and a mastery of jewelry design, so his company introduced the first full line of men's jeweled wristwatches in 1919. It was followed by the industry's first full line of ladies' wristwatches and the first line of diamond wristwatches. America ran on Bulova time, beginning with radio's first commercials, broadcast nationally in 1926: "At the tone, it's 8 P.M., B-U-L-O-V-A Bulova watch time." Two years later, Bulova introduced the world's first clock radio. |
2008/11/26